App Monetization Simplified

Inneractive

Inneractive is the mobile industry’s leading Supply Side Platform (SSP) enabling premium publishers to benefit from global and high quality monetization verticals across all mobile platforms.

Overview

Inneractive is the mobile industry’s leading Supply Side Platform (SSP) enabling premium publishers to benefit from global and high quality monetization verticals across all mobile platforms.

Our Responsibility

Netcraft was responsible for Inneractive’s marketing website as well as their innovative product- a console that controls the publisher’s info and improves their monetization. The work process included research and a design of a new logo followed by a new brand language.

Project Goals

The goal was to redesign the company’s brand and give its products a fun, cool look and feel. Inneractive also wanted to distribute their idea and product across the web to increase conversions and revenue.

The Desktop Experience

Simplicity

The challenge was to explain the complex ecosystem of their environment tand to emphasize the value they bring to the app market. To answer these challenges we used visual content such as infographics, animations, illustrations and interactions. All of which helped users understand the product and enhanced their experience.After the completion of the website the startup closed of a six million dollar Series C round of funding.

Applications Wireframes